{"id":12472,"title":"Giving back to nature","description":"Sustainability is at the heart of everything we do here at TABBY.FIREFLY. All our clothes are made to be remade from the start. But we don't stop there. Giving back to nature is equally important to us.","content":"<p>Sustainability is at the <a href=\"https:\/\/tabbyfirefly.com\/the-journey\/\" target=\"_blank\" rel=\"noreferrer noopener\">heart of everything we do<\/a> here at TABBY.FIREFLY. All our clothes are made to be remade from the start. They're crafted from 100% organic cotton - which is already better for the ecosystem in which it's grown - we even use the waste seeds from the cotton for cow feed!<img src=\"https:\/\/images.teemill.com\/wabxknaaaivmbechtsrbhxw8259yqchbgs2rmnvjx1oy3ln8.jpeg.jpg?w=1140&amp;h=auto\" alt=\"\" title=\"80259117\" \/><br \/>But we don't stop there. Giving back to nature is equally important to us. You may have seen various weekend promotions on our social media, so here I'm here to tell you more about them. All you need to do is purchase an item from us between 9am on the Friday and 12 midnight on the Sunday and we'll automatically apply the benefit.<img src=\"https:\/\/images.teemill.com\/8cxdegg8vewm06mzgwor1khyoxtpkkequkcbluq8fvy1owvx.jpg.jpg?w=1140&amp;h=auto\" alt=\"\" title=\"80579567\" \/><br \/><strong>One Tee, One Bee<\/strong><\/p><p>With every order made at TABBY.FIREFLY during these weekends, you will fund the purchase of wildflower seeds to create at least one square metre of habitat that helps bumblebees thrive. We take your orders and the amazing <a href=\"https:\/\/www.bumblebeeconservation.org\/\" target=\"_blank\" rel=\"noreferrer noopener\">Bumblebee Conservation Trust<\/a> plants wildflowers on your behalf.<\/p><p>We are focusing on Bumblebee conservation because populations have declined dramatically in the last 80 years, with three native species becoming extinct. Supporting bumblebee populations also supports biodiversity. Many species of wildflowers would not produce any seeds without help from bees. These plants are often the basis of complex food chains, so by supporting bees we can support other wild animals who will benefit from the food and shelter offered by the plants they pollinate.<img src=\"https:\/\/images.teemill.com\/hicht6nxa6udlpxollxtaojodzykj55tqfisn2s3pwzkhghf.jpg.jpg?w=1140&amp;h=auto\" alt=\"\" title=\"80579570\" \/><br \/><strong>Buy One, Get One Tree<\/strong><\/p><p>For every order made during these weekends we will plant a tree. To make sure our planting efforts are as effective as possible, we partner with various tree-planting projects and organisations. Most of them are international, where we can have the biggest impact.<\/p><p>So far our partnerships have mostly contributed to projects that have reforested large areas of Madagascar. The tree planting organisations we work with are focused on maintaining natural biodiversity and combating deforestation, working in areas where the trees are needed the most.<\/p><p>As well as directly seeding land with native seed species, they also employ methods like creating \u2018seed bombs\u2019 which contain seeds mixed with clay, compost and soil, ready to plant when the rainy season arrives. After the trees are planted, protecting them is vital. Patrols and guard towers watch for fires and keep the forests from getting cut down illegally or destroyed by natural disasters.\u00a0<img src=\"https:\/\/images.teemill.com\/sobncvolr5w6iqzswjcz89pmvtyev9mbtatjj55ekckt8fkp.jpg.jpg?w=1140&amp;h=auto\" alt=\"\" title=\"80579600\" \/><br \/><strong>One Tee, One KG<\/strong><\/p><p>Help clear our planet of ocean-bound plastic, one kilogram at a time on these weekends. Every order will fund the recovery of a kilogram of ocean-bound plastic rubbish via our friends at <a href=\"https:\/\/plasticbank.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">Plastic Bank<\/a>, helping reduce plastic pollution .<\/p><p>8 million plastic pieces find their way to our seas every single day. That's why every product here made from natural materials, powered by renewable energy and delivered in plastic-free packaging. Using natural materials means no plastic microfibres are released into the ocean when washed, either.<\/p><p>Keep watch of our socials for updates on when these are happening: <a href=\"https:\/\/www.instagram.com\/tabbyfirefly\/\" target=\"_blank\" rel=\"noreferrer noopener\">Instagram<\/a> and <a href=\"https:\/\/www.facebook.com\/tabbyfirefly\" target=\"_blank\" rel=\"noreferrer noopener\">Facebook<\/a>.<\/p><p>Lou x<\/p><p>TABBY.FIREFLY Founder<\/p>","urlTitle":"giving-back-to-nature","url":"\/blog\/giving-back-to-nature\/","editListUrl":"\/my-blogs","editUrl":"\/my-blogs\/edit\/giving-back-to-nature\/","fullUrl":"https:\/\/tabbyfirefly.com\/blog\/giving-back-to-nature\/","featured":false,"published":true,"showOnSitemap":true,"hidden":false,"visibility":null,"createdAt":1629287517,"updatedAt":1644056605,"publishedAt":1644056605,"lastReadAt":null,"division":{"id":127693,"name":"TABBY FIREFLY"},"tags":[],"metaImage":{"original":"https:\/\/images.podos.io\/lhhbxtk9kim78ihfpgcsgzraynl9bdmruvk6wcqqckbvhee1.jpeg","thumbnail":"https:\/\/images.podos.io\/lhhbxtk9kim78ihfpgcsgzraynl9bdmruvk6wcqqckbvhee1.jpeg.jpg?w=1140&h=855","banner":"https:\/\/images.podos.io\/lhhbxtk9kim78ihfpgcsgzraynl9bdmruvk6wcqqckbvhee1.jpeg.jpg?w=1920&h=1440"},"metaTitle":"","metaDescription":"","keyPhraseCampaignId":null,"series":[],"similarReads":[{"id":16326,"title":"How to make your clothes last longer","url":"\/blog\/how-to-make-your-clothes-last-longer\/","urlTitle":"how-to-make-your-clothes-last-longer","division":127693,"description":"We want you to shop sustainably and responsibly, but we want you to look after your garments too. Not only will this save the environment, it'll save you money and you'll get more wear out of your favourites.","published":true,"metaImage":{"thumbnail":"https:\/\/images.podos.io\/ts1neiolv1mtajfr56tcok6dyysctpppwcfn7r1bks0cfems.jpeg.jpg?w=1140&h=855&z=1.3&fx=0.43201824780059&fy=0.61538461538462","banner":"https:\/\/images.podos.io\/ts1neiolv1mtajfr56tcok6dyysctpppwcfn7r1bks0cfems.jpeg.jpg?w=1920&h=1440&z=1.3&fx=0.43201824780059&fy=0.61538461538462"},"hidden":0},{"id":21259,"title":"4 Eco-friendly Plain White Tees","url":"\/blog\/4-ways-to-wear-the-plain-white-tee\/","urlTitle":"4-ways-to-wear-the-plain-white-tee","division":127693,"description":"At this year\u2019s New York Fashion Week, Vogue noticed a timeless trend being worn the show\u2019s attendees - the plan white tee.  Sometimes more telling than what\u2019s on the catwalk, this classic seen on the street is bound to have a revival over the coming months. Here are 4 of our eco-friendly white tees, made from 100% organic cotton","published":true,"metaImage":{"thumbnail":"https:\/\/images.podos.io\/tbqb0vime6hlc5stymxamnrdohorkgivnldggpzr5kmrgnir.jpeg.jpg?w=1140&h=855","banner":"https:\/\/images.podos.io\/tbqb0vime6hlc5stymxamnrdohorkgivnldggpzr5kmrgnir.jpeg.jpg?w=1920&h=1440"},"hidden":0},{"id":21417,"title":"Embracing the Whimsigothic Trend this Autumn","url":"\/blog\/embracing-the-whimsigoth-trend-this-autumn\/","urlTitle":"embracing-the-whimsigoth-trend-this-autumn","division":127693,"description":"I\u2019ve been excited to watch the celestial whimsigoth trend emerge on TikTok and Instagram lately - because I was obsessed with it when I was a teen in the 90s.  Everything that adorned my bedroom had a sun, moon or stars on it.","published":true,"metaImage":{"thumbnail":"https:\/\/images.podos.io\/nyeuajx68vnfuz2qizxjhholdeuyltxvkaht9qgbyl7gk1br.jpeg.jpg?w=1140&h=855","banner":"https:\/\/images.podos.io\/nyeuajx68vnfuz2qizxjhholdeuyltxvkaht9qgbyl7gk1br.jpeg.jpg?w=1920&h=1440"},"hidden":0}],"labels":[]}